Digital Marketing in Practice

Discussing digital marketing strategies, tactics and project management techniques.

Pages

  • Thinking
  • Expert advice
  • Contact

Sunday, 20 May 2012

B2B Social Marketing campaign: Case study Casio

A great example of understanding your customers motivations and engaging with them:
http://www.themarketer.co.uk/trends/case-study-casio/?utm_source=%20XS38N3F&utm_medium=email&utm_term=From%20Facebook%20fans%20to%20B2B%20buyers:%20using%20social%20media%20for%20B2B%20campaigns&utm_campaign=MB4309
Email ThisBlogThis!Share to XShare to FacebookShare to Pinterest
Labels: B2B, B2B Marketing

No comments:

Post a Comment

Newer Post Older Post Home
Subscribe to: Post Comments (Atom)

Digital Experience Strategist

My photo
Emmeline Woodward
Nottingham, East Midlands, United Kingdom
I'm a Digital marketer with extensive experience developing market leading B2C and B2B brands and delivering results-driven product marketing with both small and multi-million pound budgets. Driven by perfection, I'm always looking for better and I'm passionate about inspiring people to think creatively and innovatively.
View my complete profile

Search my Blog

Follow me on Twitter

My Twitter updates

    follow me on Twitter

    Linkedin

    View Emmeline Woodward's profile on LinkedIn

    Blog Archive

    • ►  2014 (2)
      • ►  April (2)
    • ▼  2012 (3)
      • ▼  May (2)
        • B2B Social Marketing trends
        • B2B Social Marketing campaign: Case study Casio
      • ►  April (1)
    • ►  2011 (17)
      • ►  December (1)
      • ►  November (1)
      • ►  September (4)
      • ►  August (2)
      • ►  July (1)
      • ►  June (2)
      • ►  April (1)
      • ►  March (4)
      • ►  January (1)
    • ►  2010 (12)
      • ►  November (1)
      • ►  October (1)
      • ►  September (1)
      • ►  June (1)
      • ►  February (1)
      • ►  January (7)
    • ►  2009 (13)
      • ►  November (2)
      • ►  October (1)
      • ►  September (1)
      • ►  July (1)
      • ►  June (2)
      • ►  May (3)
      • ►  February (3)
    • ►  2008 (18)
      • ►  December (2)
      • ►  November (4)
      • ►  October (1)
      • ►  September (3)
      • ►  July (5)
      • ►  April (3)
    • ►  2007 (15)
      • ►  November (5)
      • ►  October (3)
      • ►  September (4)
      • ►  August (3)

    Subscribe To

    Posts
    Atom
    Posts
    Comments
    Atom
    Comments

    Popular Posts

    • Digital strategy - driving customers into your online presence
      A good diagram showing the numerous channels available to drive customers into the online marketing funnel and how to engage and bring them ...
    • B2B Social Marketing trends
      Most popular time for tweeting: Tuesdays at noon, followed by Mondays at 9am then Fridays* Ideal number of tweets per day: 22 – in a stud...
    • Dropping registration barriers increases awareness by almost 50%
      Dropping registration barriers, such as data capture forms, can triple the number of people who download your content. If the content is goo...
    • Customer acquisition, conversion and retention cycle
    • 5 Top Tips to create great videos
      Everyone knows video is a must in today's marketing world but businesses sometimes forget marketing essentials that it must: 'Engage...

    Interesting Links

    • Smart insights: Digital marketing strategy and tactical best practice by Dave Chaffey
    • e-consultancy - Information, training and events on best practice online marketing and e-commerce
    • Interactive Advertising Bereau: Thought Leadership and Research
    • Marketing Sherpa - Practical Case Studies and Know-how
    2014. Awesome Inc. theme. Theme images by diane555. Powered by Blogger.